OlegIlin.com

It’s not a secret that social networks have been used for a while now to get substantial traffic to the targeted sites and also to boost the rankings in the SERPs. SEO experts always try to find a new ways to stay ahead of the crowd, and social networks seemed like a nice way to covertly play a new card in the search engine optimization game.

However, there are indicators that search engines begin to wise up and search for the methods to prevent this new spam. Look at Squidoo, for example. A few months ago all the sites that were heavily linked from Squidoo tanked in SERPs ranking in Google.

Granted, the rankings are back now, but it just get to show you that the easy days for black SEO in social networking are almost over. The same happened with blog and ping that were like a traffic mantra couple years ago.

Social networks are more accurate now in estimating the actual popularity of the posts too. It was easy to create dozens proviles early in the game and get them all vote for the same post. And – voila – you suddenly had your post at the first page of a popular networking site. Now you need not only to play with proxy servers, but actually create your own networks of voters to be successful in this technique…

So, what’s next? Well, it looks like a Wiki might be a new solution for SEO experts. We just need to figure out a way to seemlesly insert the right keywords and links in the popular Wikis.

The problem is that Wiki content can be updated by anybody, so how can you preserve your version of the content on the page?